Ember-Vine Newey

Content Strategist | Editor | GEO, AEO & SEO Content Editing | Brand Storytelling

Canada

Hello, I'm Ember. I am a storyteller at heart, and that comes through in both my writing and editing work.

As a writer, I am always seeking clarity and connection to the target audience. I write with intention and care, always keeping in mind the goal of the content. I've written for everything from websites to blog posts, radio ads to press releases, and even comics and film scripts.

As an editor, I help organizations turn complex ideas, rough drafts, and AI-generated content into clear, credible stories that are on brand and sound like you. I also work with authors to help bring out the best in their stories.

With more than 15 years of experience across marketing, communications, SEO, brand storytelling, and content strategy, I understand deeply that content should do more than just exist. Grammatically correct doesn't always mean clear or engaging. I bring a strategic perspective to content, helping organizations connect individual pieces of content to a larger brand message, audience need, and business goal.

My work can begin at any stage of the content process. I develop messaging and editorial direction, shape content plans, strengthen early concepts, and write and edit everything from website copy and thought leadership to blogs, case studies, campaign content, and AI-assisted drafts.

Whether I’m refining existing material or helping build something new, I focus on making content:

- Clear, purposeful, and easy to understand
- Consistent with your organization’s voice and positioning
- Useful and credible to the intended audience
- Structured for both human readers and search visibility (both SEO and AEO/GEO)

I enjoy working with organizations that value clarity, curiosity, inclusion, and meaningful communication. I’m especially passionate about supporting women-led, neurodiverse, and LGBTQIA+ organizations.

If you need a writer or editorial partner who can see both the sentence structure and the larger strategy behind it, I’d love to connect.

Portfolio
Nancy Gilette Consulting
Nancy Gilette Consulting

Lead writer for Nancy Gilette's new website project. I also set up the website for her in Squarespace using her selected template.

Gogh Pay
Gogh Pay Landing Pages

Copywriter for two uniquely targeted landing pages. Worked directly with an agency team and client to support the development of copy and landing page vision.

British Columbia Law Institute
New Website 2023

Worked with the client to create refreshed brand voice, tone, and positioning. Copy-edited all website content and defined new website navigation & structure.

Oliver Soutions
Oliver - New Website 2020

Copy-editor for Oliver Solutions new website (2020). Worked alongside lead writer and designers to proofread and copy-edit all site content.

Nch’ḵay̓ Development Corporation
2022 Annual Report

Copywriter for Nch’ḵay̓ Development Corporation annual report. Interviewed key stakeholders, revised client content and created original content for the report.

Satya Organic Eczema Relief
6 Ways Satya Helps Your Skin Get More From The Great Outdoors!

The feeling of warm sun kissing bare skin; cold air on your cheeks in the middle of winter (or that warm tingle when you come back indoors after being outside); the rush of air as you coast down a hill on your bike, strong mountain winds whipping against your hot skin as you reach that plateau on your long hike.

Satya Organic Eczema Relief
IWD 2021: Change Starts With Choice - What Will You Choose?

This #InternationalWomensDay, what will you choose? Change starts with choice. At Satya, this is where it all began, with a choice to do what was right. Before founding Satya, Patrice had a successful career as a radio and television host, news anchor and journalist.

Thesimpledepartment
10 Tips to Ride Out a Recession as a Small Business Owner

It's no secret that recessions can hit small businesses hard, but it's not all doom and gloom. Check out these 10 tips from our marketing team on how small business owners can ride out the coming recession - and maybe even thrive!

07/01/2011
Tick Tock

IF YOU'RE BROKEN, YOU NEED REPAIR. Tick Tock is a short steampunk film written by Ember-Vine Sequoia (credited as Kimberley Newey). Winner of the 2012 Rose City Steampunk Film Festival Approbationary Zoetrope (“Zoey”) for Excellence in Storytelling.